ROSSINiLLUMINA » Creativity https://www.rossinigroup.it/blog/en/ Fri, 31 May 2019 13:53:38 +0000 en-US hourly 1 https://wordpress.org/?v=4.1.24 Social? Already in the 60’s. https://www.rossinigroup.it/blog/en/social-already-in-the-60s/ https://www.rossinigroup.it/blog/en/social-already-in-the-60s/#comments Mon, 21 Dec 2015 14:00:16 +0000 http://rossinigroup.it/blog/?p=1152 Rossini family, meant as the first company group active in the mythical period of the Italian economic boom, was already social-oriented in the 60’s. This is evidenced by the greeting cards, holiday bulletins, the choice of subjects for group photos or product photos, art subjects and graphics in the catalogues. In short, they resorted to a maximum creative freedom to keep a contact with customers and suppliers – who were also friends sometimes – and care about relationships, in a spontaneous and unconscious, far from the current marketing techniques that put everything in a mailbox, even a simple act of kindness.

 

photos of Laboratorio Foto Cine Riparazioni di Marco Compagnoni

]]> https://www.rossinigroup.it/blog/en/social-already-in-the-60s/feed/ 0 We love fantasy, W creativity! https://www.rossinigroup.it/blog/en/we-love-fantasy-w-creativity/ https://www.rossinigroup.it/blog/en/we-love-fantasy-w-creativity/#comments Sat, 10 Jan 2015 11:52:33 +0000 http://rossinigroup.it/blog/?p=577 Look at this animated “Billboard”.
This is an advertisement created by Gröna Lund, for a thematic playground in Stockholm. The bait? A QR code that allows the poor unfortunate to see on the phone screen the new attraction of the Park. Obviously we cannot say anything more:

http://zootropio.com/scherzo-poster-impossessato/

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